What Should You Stock in a Vacation Rental? An Owner’s Complete Checklist
A well-stocked vacation rental doesn’t need to have everything a guest could possibly want. But it should have everything they reasonably expect. There’s a...
Rental Tips
Why Jacksonville Vacation Rentals Continue to Outperform Many Florida Markets
What makes Northeast Florida one of the most resilient places to own a short-term rental? Florida has no shortage of vacation destinations. From the...
Summer STR Tips: 10 Easy Ways to Make Your Vacation Rental Stand Out This Season
Summer is peak season for vacation rentals across Northeast Florida. Families are traveling, beach vacations are in full swing, and booking demand is high....
Is Jacksonville Oversaturated? What the Data Says About 8,793 Active Listings and Falling Occupancy
In January 2022, Jacksonville had approximately 2,227 active short-term rental listings. By March 2025, that number had grown to 4,729 — more than doubling...
Jacksonville Beach STVR Certificate: The Complete Application Guide for 2026
If you're planning to operate a short-term rental in Jacksonville Beach, the Short-Term Vacation Rental (STVR) Certificate is the central document that authorizes your...
Jacksonville Beach: 125% Appreciation in 10 Years — Is the Best Entry Point Already Gone?
Jacksonville Beach has delivered one of the most remarkable real estate performance records in America over the past decade. A 125% appreciation rate over...
Saint Augustine’s Zoning Trap: How RS-1, RS-2, and HP-1 Rules Silently Kill Your Nightly Rental Business
Saint Augustine is one of the most compelling short-term rental markets in Florida. Six million annual visitors. Year-round tourism demand. A historic character that...
The “Responsible Party” Rule: What Jacksonville Beach’s 24/7, 1-Hour Response Mandate Really Means for Out-of-State Owners
When out-of-state investors evaluate Jacksonville Beach as a short-term rental market, they typically focus on the numbers: average daily rate, occupancy, cap rate, appreciation...
Jacksonville’s 10-License Compliance Checklist: Every Permit You Need Before Your First Guest Checks In
Operating a short-term rental in Jacksonville legally requires assembling a stack of licenses, registrations, and certifications from multiple government agencies across the city, county,...
The Jacksonville STR Investor’s Zoning Bible: Which Neighborhoods Are Actually Legal?
If you've spent any time researching short-term rentals in Jacksonville, Florida, you've probably come across the city's reputation for having some of the most...
New Year STR Reset
As the calendar flips to 2026, there’s never been a better time to pause, reset, and set your short-term rental (STR) up for its...
What to Know Before Buying a Second Home in Northeast Florida
Warm breezes, coastal charm, and year-round sunshine — it’s no surprise that Northeast Florida has become one of the most desirable destinations for second-home...